11:24 Internet marketing specialist at Globbing |
DURATION: Long term
LOCATION: Yerevan, Armenia
JOB DESCRIPTION: Globbing LLC is looking for an Internet marketing specialist with the focus to reach customers across many touch-points and to understand the journey from first discovery to purchase. She/he will be responsible for drafting and employing web-marketing tactics to increase content visibility and public engagement with company’s products and services acting in an environment characterized by speed, fun, and collaboration.
JOB RESPONSIBILITIES:
Develop and implement company’s online marketing strategies/tactics as to SEO, SEM and other channels of online marketing
The responsibilities will include examining search query behaviors on search engines, researching and analyzing data to understand user intent and measure outcomes for ongoing optimization
Plan and conduct diverse online marketing campaigns, such as banner ads, social media outlet, paid ad placement, creative website/email promotions affiliate programs, viral marketing campaigns etc.
Conduct market research analysis to identify search query trends, real-time search and news media activity, popular social media topics, electronic commerce trends, market opportunities and other relevant information
Collect and analyze Web metrics, such as visits, time on site, page views per visit, transaction volume etc.
Cooperate with developers to optimize Web site architecture, for search engine consumption and optimal visibility
Optimize digital assets, such as text, graphics, or multimedia assets, for search engine optimization (SEO) or for display and usability on Internet-connected devices
Create content strategies for digital media, execute and manage communications with digital journalists or bloggers
REQUIRED QUALIFICATIONS:
Bachelor’s degree in communications, marketing, or business administration
At least 2 years of experience in web marketing
Broad experience with SEO, SEM, SMM, email, mobile and display marketing campaigns
Demonstrated capacity to handle multiple tasks and to deal with ongoing change and ambiguity
Excellent judgment and creative problem solving skills including negotiation and conflict resolution
Proficiency using standard business applications and software
Passion to stay up-to-date on industry trends, developments and best practices. Commitment to quality and a thorough approach to the work
Fluent in English, both written and spoken
Excellent oral, written, interpersonal communication and formal presentation skills
APPLICATION PROCEDURES: All interested and qualified candidates are welcome to email their CV to hr@globbing.com. Please indicate the position title in the subject field. Company thanks all interested applicants; however, only shortlisted candidates will be contacted for an interview.
OPENING DATE: 20 March, 2015
APPLICATION DEADLINE: 6 April, 2015
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